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Wednesday, 25 January 2017

Advertisements - Now & Then

The betterment of advertisements that were shown earlier or these days by the companies depends mainly on the type of company and their product which is being promoted.

A 1990s Advertisement - Image Source

I completely disagree with the statement that advertisements that were shown earlier were much better than the advertisements that are being shown now. In fact, the advertisements shown now are much better than those which the companies used to show earlier to promote their product. One can take the example of advertisement shown these days of various smart phones. Earlier, the money which the companies used to spend on ads was much less than that which is spent these days. Due to the advertisements like that of a smart phone, people living far off the urban market who are unaware of the latest technology become not only aware because of the ad but also, they sometimes able to know the features of the technology.

Apple Computers promoting their product in the 90s - Image Source

In addition, a company‘s advertisement now do not solely promote their product but it also bolsters to believe in sending a message to make our civilization more updated and stronger as well. To demonstrate, one can illustrate it with the cooking oil ads. Advertisements like that of a cooking oil sometimes show that fitness is important and which indeed is in the people’s busy and stressful life.

A modern Advertisement by BURGER KING - Image Source

Giving the statement a qualm, advertisements earlier if were better than the advertisements these days are much better and appropriate than the ones shown earlier. The modern adverstisements somehow help people in decreasing their stress level and therefore benefits their health indirectly by preventing them from the increase in stress level in people’s life due to change in lifestyle of our fast growing and emerging society.

Cooking Oil Ads. - Image Source

All in all, advertisements that were shown earlier are less appropriate in sending a short but relevant message along with the product promotion, than the ones shown now.

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